Refer-a-Friend: An Easy Way for Players to Connect, Share, and Earn Rewards While Helping You Grow

Turn your players into enthusiastic mini affiliates who bring their friends to your platform - all while earning exciting rewards - with Smartico’s powerful CRM and Gamification capabilities. Thanks to our seamless integration with TheAffiliatePlatform (TAP), the new “Refer-a-Friend” (RAF) program delivers a fully automated, player-driven referral experience that drives growth and engagement effortlessly.

How It Works: Simple, Automated, Effective

Personalized Referral Links
As soon as a player registers on your platform, TAP generates a unique referral link tied to a dedicated RAF affiliate account. Smartico’s CRM instantly receives this link and updates the player profile, making it easy for players to share their personalized URL across social media, messaging apps, or email, place it on the website footer, and generate QR code.

Friends Join and Play
When a friend clicks the referral link and signs up, TAP tracks the connection between the referrer and the new player. All actions taken by the referred friend are tracked, and rewards are granted based on conversion criteria set within TAP.

Automated Rewards and Real-Time Notifications
Smartico’s CRM receives conversion events from TAP and can trigger any logic you define-whether it’s launching campaigns, executing automation rules, assigning missions, or awarding bonuses like cash, free spins, or loyalty points. This flexible, end-to-end automation means you can reward engagement, personalize experiences, and boost loyalty without manual effort, all in accordance with your business needs.

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Why this is a Game Changer

• Effortless Sharing: Players receive personalized, easy-to-share referral links that turn word-of-mouth into a powerful free marketing engine.
  
  
• Customizable Rewards: Define flexible, behavior-based criteria for rewards - from deposits to wagering thresholds - all managed automatically.
  
  
• Fully Synced Automation: Smartico and TAP work in perfect harmony, tracking every referral, rewarding players instantly, and keeping your CRM data fresh and actionable.

Build a Lasting Community Around Your Brand

With the Refer-a-Friend program, players become active promoters, helping you grow in the most organic way. Get in touch with your Success Manager or book a demo today to see how this feature can shoot your engagement and retention efforts sky high.