Cookie policy
GamifyTech Ltd.
Effective date: December 3th 2025
On our website https://www.smartico.ai/?r=0 (the “Website”), we may or already use cookies, pixels, tags and other tools (hereinafter collectively referred to as “cookies”), serving to improve the quality of our online services and marketing, and also to enable us, advertising and social networks and other online service providers, to place and display advertisements and personalised content. This policy details our use of cookies, tracking technologies, and third-party tools such as Google Analytics, Microsoft Clarity, and Google Tag Manager.
This Cookie Policy contains important information about the responsible data controller and the data processing operations carried out via “cookies“. It also explains what cookies are, how they work on our Website, what purposes they serve and how you can block or disable their use. The Cookie Policy applies every time you vis†it and interact with the Website. Our Cookie Policy is an integral part of our Privacy Policy. This is why we request that you important that you read the information provided in both policies carefully, which will also answer amongst others, the following questions:
1. Who is the Controller of your Personal Data processed through cookies?
The Controller of your Personal data within the meaning of Regulation (EU) 2016/679 of the European Parliament and the Council of 27 April 2016 (General Data Protection Regulation /GDPR), is:
GamifyTech Ltd., with UIC 206764900, with registered address Republic of Bulgaria, Sofia city, Building 5B, g.k. Mladost 4, ul. "Business Park Sofia" Floor 6, 1715 Sofia.
Email for contacts: privacy@gamifytech.com
Phone: …..
(hereinafter referred to as the “Company”, “we”, “us”, “our”).
If you have any questions, remarks or complaints with respect to this Cookie Policy, the processing operations described hereby, please do not hesitate to reach out to us at our office addresses indicated, as follows:
Sofia city, Building 5B, g.k. Mladost 4, ul. "Business Park Sofia" Floor 6, 1715 Sofia.
2. What are cookies?
Cookies are internet data, in particular small text files, which are stored on the end device of Website visitors (computer, mobile phone, tablet). Above all, they contain the name of the website from which they are generated, their unique number and the time for which they will be stored on the end device. Cookies are used to collect statistical information about the Website user’s internet traffic, activity and pages visited, including their preferences. Through them, we can adapt the content and services offered on the Website to your preferences (e.g. language settings, user profile settings, visited behavior, etc.).
Cookies are also used to improve the functionality of the Website, to ensure its security and to optimize it according to visitors’ settings.
Through cookies, we do not collect information that can directly identify you, but we do obtain your IP addresses, as well as other generated identifiers about you that can serve for indirect identification. This information constitutes personal data about you under the GDPR and is used by the Company and third-party online service providers in connection with behavioral analysis and ad targeting.
Under the applicable law, we may unilaterally decide to store cookies on your device only if they are strictly necessary for the proper and smooth operation of the Website. For all other types of cookies, we need your consent.
3. What types of cookies are used on the Website and for what purpose?
GamifyTech Ltd. uses cookies for the following purposes:
i) in order to ensure our Website works properly;
ii) to understand how you, as a user, interact with our Website by collecting information (provided to us by web analytics service providers) about the number of visits to the Website, which pages are visited most often, etc.; this information helps us improve the structure and content of our Website;
iii) to display you relevant advertisements based on your preferences on other websites you visit.
Based on the purposes pursued, the following categories of cookies may be used on our Website:
3.1. Cookies and Tracking Technologies
3.1.1. Cookies
Essential Cookies: Required for core Website operations and cannot be disabled, also called “Strictly Necessary cookies”- they enable us to provide the services available on the Website, e.g. to authenticate your identity on the Website (log-in) where required, to provide secure access to secure parts of the Website, to make it easy to navigate between different pages on the Website and other. In practice, this Website could not function without these cookies.
Performance and Analytics Cookies: Used to analyze traffic and improve user experience (requires consent).
Functional Cookies: Enhance functionality by remembering preferences (requires consent). they allow us to remember the settings you have chosen on the Website, for example your preferred language, the geographical region from which you are accessing it, and to load additional content thereon (videos, images, etc.);
Statistical cookies - thanks to these cookies we can track and analyze the traffic on our Website;
Precision targeting (marketing) cookies – these cookies help our marketing partners to track visitors (users) across multiple websites. The information collected by these cookies is used to display ads that relevant to your preferences and interests, within the advertising network of our partners
3.1.2. Tracking Tools Used. Our Website use the following analytics and tracking tools of third-party service providers:
i) Google Analytics is a web analytics tool that is provided to us by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, with Google LLC, 1600 Amphitheatre Parkway, Mountain View, California 94043, USA as its parent company (Google).
Purpose: Analyze Website usage.
IP anonymization is enabled.
We integrate Google tracking code into our Website that collects data regarding user’s behavior –pages visited during a session, length of stay on a webpage, date and time of visit, etc. Once collected, this data, including IP address and other unique identifiers about you, is sent to Google for statistical processing and analysis purposes. Google then provides us with statistical information related to our Website traffic within anonymised reports.
In addition, you can opt out of Google Analytics tracking by downloading the following web browser plug-in issued by Google: https://tools.google.com/dlpage/gaoptout.
For more information, please, visit Google’s Privacy Policy https://www.google.com/intl/en/policies/privacy/archive/20040701/.
ii) Microsoft Clarity is a free product that captures how people use certain website.
Purpose: User behavior analysis to improve the Website.
For more information, please, visit Microsoft's Privacy Statement. https://www.microsoft.com/en-us/privacy/privacystatement
iii) Google Tag Manager
Purpose: Efficient management of tracking scripts.
For more information, please, visit Google’s Privacy Policy
https://support.google.com/tagmanager/answer/9323295?hl=en
iv) Managing Your Preferences
Upon visiting the Website, you will see a cookie banner allowing you to:
i) Accept all cookies.
ii) Customize your preferences.
iii) Reject non-essential cookies.
You can update your preferences anytime via the [Cookie Settings] link. Managing your Preferences.
4. How to Enable, Disable and Block Cookies?
4.1. The Website uses both cookies that are essential for its functioning and those that are optional.
Under the applicable data protection laws, cookies used for the purposes of measuring user behavior (statistical) and/or displaying personalised advertising (for precision targeting) require us to obtain your explicit consent, before these optional cookies are placed.
With regard to strictly necessary cookies, your user consent is not mandatory. In these cases, we rely on our legitimate interest to ensure the normal, unhindered functioning of the Website.
As a user, you may always decide to disable the strictly necessary cookies by setting your web browser to block cookies. Please note that disabling all cookies may prevent you from using the Website and its features.
4.2. Our Website also supports a separate panel (banner), which can be activated, respectively deactivated on each webpage of the Website. Through this banner you can adjust at any time your consent to the placing of cookies for web analytical purposes.
Once you have provided your consent by pressing the relevant buttons, you can always withdraw it. To do this, you should re-open the consent management panel and click the “refusal all” cookies button.
5. Changes to the Cookie Policy
Our Company may update this Cookie Policy. We therefore advise that you review it periodically to ensure that you are aware of the latest changes.
This Policy will become effective on the date set forth at the beginning of the document
