Ai Agents: Get Answers and Designs Instantly
Getting answers shouldn't mean digging through docs or waiting for support. Creating designs shouldn't mean bothering your dev team. That's why we built AI Agents - your super assistant living right inside Smartico.




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Why AI Agents?
Instant answers
Smart data analysis
Creativity on Demand
Six Agents, Built for Different Jobs
- General Help Agent: Answers questions about platform features, configurations, and how-to guides. A Smartico expert on standby, 24/7.
- Data Analyst Agent: Analyzes your data, generates charts, and exports insights. Ask in plain language, get results instantly.
- Wheel Design Agent: Creates custom Spin the Wheel designs from a description or reference image. Get a fully styled wheel in minutes.
- Popups Builder Agent: Builds complete popup templates with layout, styling, and animations. Describe what you need, get ready-to-use code, then deploy.
- Doodle Agent: Builds custom doodle games from your description and brand assets. Describe the mechanics, get a ready-to-play game for your campaigns.
- Create an Image Agent: Generates custom visuals from a text description or reference image. Set your brand style once, get perfectly matched images instantly.
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How it Works
AI Agents uses advanced language models to understand your questions and provide context-aware responses. It accesses Smartico's knowledge base for platform help and connects to your data warehouse for analysis. Just pick an agent, type your prompt and get instant answers or designs without switching tabs or breaking your flow.
За пределами технологий:
Мы объединяем опыт и партнерство
Со Smartico вы получаете не просто программное обеспечение для геймификации — вы получаете партнера, который инвестирует в ваше развитие. Мы работаем вместе с вами, чтобы развивать CRM в вашей команде, направлять стратегию и предлагать практические идеи на протяжении всего нашего партнерства.

1. Индивидуальный процесс адаптации и обучение
Наша команда выполнит полную и персонализированную настройку с первого дня и проведет обучение, чтобы помочь вам на всех этапах.

2. Выделенные менеджеры по успеху
Настоящий партнер, который поможет вам расти и раскрыть весь потенциал Smartico на протяжении всего периода нашего сотрудничества.

3. Надежная экспертная поддержка
Наша экспертная помощь всегда на расстоянии вытянутой руки, гарантируя, что у вас будут знания и решения, необходимые для дальнейшего развития.
What clients have to say
Gamification is increasing brand awareness and distinguishing the brand from the general market. From the measurements done using the Control Group, we see the increase of LTV by 5%-15% percent together with the increase of the lifetime and gaming activity.
The two main types of marketplace items are “Bonuses” and “Tangible items”. It’s up to the operator to use both of them or only one.
The “Bonuses” could be automatically issued when the end-user is buying a marketplace item. In extreme cases when the operator’s platform does not provide an API to issue bonuses automatically, your support team will get an email or slack notification when the end-user buys a bonus so that the support personnel can give the bonus manually from your platform.
Tangible items work in a similar way – an email with the user details and information about the items he just purchased will be sent to your personnel to deliver the purchased items. The marketplace can also be used to sell other items from the Smartico Gamification environment, for example, a user can buy a ticket to participate in some VIP Tournament or purchase attempts in one of the mini games
We have prepared a suggested set of missions, rules for the points accumulation, and structure of the levels of different business verticals. These sets are based on the best practices that we have built from our operational experiences and by observing different setups of our clients.
That being said, in such cases we would expect the creative materials (images, logos, icons) to be provided by the operator, based on the theme of the brand.
An operator can measure the performance of each gamification tool, it could be the dynamics of completed missions, progression of levels, collection and usage of gamification points, purchases in the store, participation in the tournaments and mini-games.
Smartico is providing dedicated dashboards to monitor the performance of the gamification setup from different aspects and also giving the baselines of “good” and “bad” performance.
Additionally, the operator can set up Control Groups for gamification and compare business KPIs (deposits, retention, gaming activities) for users who are participating in gamification and those who are not.
Smartico is serving businesses that by nature operate multiple brands as part of one organization unit.
This need is coming as a result of regulatory requirements or from the marketing needs when the end-user completed his lifecycle in one brand is crossed to the next brand and this way total LTV is increased.
In terms of gamification, the setup done for one brand can smoothly work for new brands added in the same organization, which is decreasing the operational cost of the original setup and further support.
While having the possibility to share the exactly the same set of missions, levels, store items etc, the operator still has the possibility to tune the setup for the specifics of a particular brand, e.g.:
- The visual presentation can be totally different between the brands, while the logic between them is shared.
- The rules of points accumulation can be adjusted per brand or set to be the same.
- Store items, Tournaments, Mini-games, and missions can be also segmented to become available only for users of specific brands or shared if needed.
- All items of the UI are supporting localization to a wide range of languages with the possibility of adjusting them according to the needs of the operator.
As soon as the integration is completed, our Account Managers will start training your CRM team, explaining everything about Smartico’s gamification tools, and share our written guides of how to operate the system.
Depending on the business vertical (Casino, Sport, Forex, Retail etc) we will share with your team templates, ideas and best practices for missions and other tools that work well for your vertical.
Based on your preferences and vision of the gamification setup, we will help build a balanced setup on paper (e.g. in Excel).
This setup will clear how the end-users will collect points and how they can spend them in the Store or in mini-games.
The setup should have business reasoning to benefit active players and protect them from the bonus abusers.
As soon as the paper-based setup is ready, your creative team can start preparing the creative materials, like images, icons and names for the missions, levels, tournaments, and apply the configurations in the Smartico Back Office.
With the proper focus, a full setup of all gamification tools can be done in 2 weeks.
In order to decrease the time for going live, the setup can be done in an iterative way, when basic missions, level, and store items are introduced in the 1st phase and followed by new tools and more complex missions at later stages.
The main points that should be controlled from a risk perspective are how players are collecting gamification points and how they can be exchanged for rewards or benefits..
To protect the way of collecting points the operator has the possibility to set different rules for points collection depending on the user segment – for example, users who did not reach a certain amount of total deposits or wagering amounts will be able to collect less points.
The Marketplace can have limitations for each item as well; what type of users can buy this item and how many times this item can be bought by a specific user.
The mini-games (Loyalty Wheel, Scratch & Catch) has a BMM certified Random Number Generator mechanism and tools to control the probability of winning of each item, which gives the operator confidence when setting up a balance of gamification environment.
All gamification tools can be targeted to specific segments of users.
For example you can make a tournament available only for users who ever deposited with Bitcoin and also did a total wagering amount above 1000 EUR or any other currency. You can use any financial or gaming activity to build such types of segments.
Same goes for the missions, mini-games and marketplace items.
Additionally, operators can manually give a mission, mini-game or tournament to a particular user or to build a rule that is giving such tools upon some action. For example you can give a spin on the Loyalty Wheel to every user who registered through a specific affiliate.
There are no specific technical limits from Smartico side.
From the existing setups, we have seen the following setups: 500 Missions, 100 Levels, 400 store items, Tournaments handling 20,000 users at the same time.
In terms of mini-games, the highest numbers we have observed so far are 500,000 Loyalty Wheel games played during a week.
Note: mentioned numbers shouldn’t be used as an example of a ‘good’ gamification setup. We have seen setups with dozens of missions and levels giving good results from a business perspective.
FAQ
They're a set of specialized assistants built into the Smartico back office, so you can get answers and create assets without leaving your workflow. There are six: a Product Expert for platform questions, a Data Analyst for querying your data, and four creative agents (Popups Builder, Wheel Design Creator, Doodle Game Creator, and Create an Image). They run on large language models and draw on Smartico's knowledge base and your data warehouse to give context-aware results.
No, and that distinction matters. The Product Expert answers from Smartico's knowledge base, the help center, Video Academy, FAQs, and the data-warehouse and API documentation, so it's strong on how features work, configuration steps, best practices, and troubleshooting. But it has no access to your own setup, so it can't tell you why a particular user didn't enter a campaign or where a specific segment is used. For questions about your live data, that's the Data Analyst's job. Each Product Expert answer also shows its sources and reasoning, and you can rate it to help improve quality.
It works on the same dataset you have in the Smartico Data Warehouse, covering both your integrated platform data (user profiles, bets, deposits, withdrawals) and data Smartico generates (campaigns, mini-games, missions, store items, jackpots, raffles). You ask in plain language and it generates the SQL, returns insights, draws a chart where it can, and lets you export the raw data to CSV. Every dialog also shows the underlying SQL query, so you can reuse it against the warehouse directly. The best way to learn what's available is to ask the agent itself.
Because availability depends on your integration and what you've used. If your integration doesn't send a particular attribute, say a withdrawal payment method, the agent can't analyze by it. Likewise, if you've never run jackpots, there are no jackpot tables for it to read. The agent reflects your actual data footprint rather than a fixed schema.
Four different things. The Popups Builder creates fully configurable pop-up templates (layout, styling, animations) from a description, with editable HTML, CSS, and JavaScript. The Wheel Design Creator generates a visual skin for the Spin the Wheel mini-game. The Doodle Game Creator builds and rebrands simple promo games (like Tic-Tac-Toe or a memory game) for use in campaign pop-ups. The Create an Image agent generates custom visuals you can use anywhere you'd upload an image. The aim is to let your team produce assets without waiting on designers or developers.
They look similar but work very differently. Mini-games (like Spin the Wheel or Scratch & Catch) run on a prize engine with configurable win probabilities, a pool of prizes, and a cost per attempt, so the outcome depends on chance. Doodle Games have no prize engine, odds, or random pools; they're interactive wrappers around a reward you've already decided. The player keeps trying until they win (winning is guaranteed), then receives the exact prize you connected in the campaign flow. Use mini-games for chance-based rewards and Doodle Games to make delivering a fixed reward more fun.
Just the design or template. The agents build and style the asset, but the business logic stays with you. The Wheel Design Creator skins the wheel, but you still create the mini-game and set the prizes, costs, and targeting. The Doodle Game Creator builds the game, but you connect the reward in the Flow Builder (using the dp:doodle_win trigger) and handle campaign setup. They speed up the creative work; they don't replace your configuration decisions.
Yes. Usage is measured in tokens, the units of text these models process, and the allowance is 10,000,000 tokens per organization per month, shared across all users in your setup. Smartico's estimate is that this covers daily operational needs for most organizations, and you can request more through your Success Manager if you need it. Agents that read your data warehouse also consume tokens for processing that data.
The agents are available to all Smartico clients and to all back-office roles except "CRM Support." Access follows the platform's standard permissions system, so it lines up with the roles you already manage.
Mostly by giving a clear visual reference. Across the design agents, attaching a reference image, a screenshot from your site or some marketing material, consistently produces better results than describing a style in words alone. It also helps to iterate in small, targeted steps (change one thing at a time), upload your own brand assets when you want them used specifically, and for the Product Expert, ask one specific question at a time and use follow-ups to refine.
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