Gamification

Badges
Players Collect, Show Off and Chase

Give players something to hunt for: badges that gather around their avatar, and sport card collections with real goals. Every badge is earned by what players really do: deposits, casino rounds and sport bets.

Badges
Show Players What They Have Achieved

A badge is a reward the player keeps. It stays on the profile, so it keeps telling the player what they did and what is still missing.

  • A clear goal or a secret. Show a short hint, or keep the badge hidden until it is earned.
  • Levels inside one badge. A badge can grow with the player: ×1, ×2, ×3, each level with its own reward.
  • No opt-in, no claim. Progress starts with the first matching action and the badge unlocks itself.
  • Any action counts. Deposits, casino rounds, sport bets with league, live, odds and combo details, logins and more.

Your trophy cabinet

A real Smartico badge setup. Press a button to play as a demo player, and watch each badge you earn take its place around your avatar. No real money: the buttons send demo events.

The season collection

Fifteen footballers, each with stats, a perk and one clear goal. Turn a card over to see what earns it, place the demo bet, and watch the card join your deck. Five common, three rare and three legendary cards complete the three sets.

This collection is a widget built in Smartico Vibe Studio on top of the badges. It reads the player's badges and shows them as cards. Demo on Smartico's own label: the badges, cards and points are real Smartico data for your visit. In your product the rewards can be free bets, free spins, mini-game attempts, raffle tickets or avatars.

Rewards
and Follow-Ups

A badge, each of its stages and each completed set can pay a reward, and every badge earned can start the next step of a journey.

  • Points, gems and diamonds: for the level, the store and leaderboards.
  • Bonuses: free bets, free spins or a deposit bonus from your bonus engine.
  • Mini-games and raffles: a spin on a wheel, a scratch card, a raffle ticket.
  • Avatars: a rare avatar that only collectors have.
  • Journeys: “Badge earned” starts a campaign: an email, a push or the next mission.

Keep It Fresh

Collections work best when there is always something new to chase.

  • Categoriesgroup badges and sets so players see how far they are.
  • Seasonsgive a set an end date; earned cards stay, missed ones expire.
  • Segmentsshow a VIP-only set, or a set for one sport or one country.
  • Secret badgeshide a badge until it is earned, for a surprise.

Reports
for every badge

See which badges players chase, where they get stuck and what the rewards bring back.

  • Missions & Badges dashboard: the same dashboard as for missions, filtered to badges: who earns them, how fast, and the effect on deposits and bets.
  • Stage by stage: the Tasks KPIs tab shows how many players start and finish each stage, so you can tune the hard ones.
  • AI Data Analyst: ask in plain language which badges were earned most this month, and get a chart and the SQL behind it.
  • Your own BI: the data behind every badge is in the Smartico data warehouse.

Build on it with code, Vibe Studio or AI

Your badges are open to your developers, to Vibe Studio and to AI assistants, with the same data and rules as the back office.

  • Your own codeThe JS API gives your front end all your badges with live updates, and native SDKs and demo apps cover iOS, Android and React Native.Developer resources
  • Vibe StudioDescribe your trophy cabinet or card album and Vibe Studio builds it on your live badges, like the two demos on this page.See Vibe Studio widgets
  • MCP Server and AI AgentsAsk Claude or ChatGPT to create, change or check your badges over the MCP Server. Smartico's AI Agents analyse them for you and draw their pictures.MCP ServerAI Agents

Set up badges in three steps

Everything is in the back office under Gamification → Badges, or done by AI through the Smartico MCP Server.

  1. 1Create the badgeName, picture, a hint or a secret, who can see it, and an optional season.
  2. 2Add stagesPick the player action and its conditions: a deposit, a casino game, a sport bet on a league, live or at set odds.
  3. 3Add rewardsPoints, bonuses, mini-game attempts or an avatar, for the badge and for each stage.

FAQ

What is the difference between badges and missions?
Can players see what they need to do for a badge?
What player actions can complete a badge?
How do sport collectables work?
What rewards can a badge give?
Can I give a badge for something a player did before the badge existed?
Can I use my own design for badges and collections?