Doodles Get 2.4× the Response of Plain Promo Popups
A plain promo popup asks players to read and decide, and most close it. A doodle turns the same offer into the prize of a short game: players play, win and claim it. At Smartico brands that use both, doodles got a median 2.4× the response of plain promo popups in the same months. Pick one of more than 40 ready games and show it from any journey.
Your Offer, Played and Won
A real Vibe Studio session: the ready doodle Catch the treats turns a 50 free spins offer into Pearl Dive. Players catch ten pearls, win the offer and claim it.
- The offer is the prize: free spins, a bonus or points become the goal of a short game, not a banner to close.
- One message, your look: Vibe Studio draws the hero, the items and the world, and restyles every screen.
- Back into your campaign: the claim is a click your journey reacts to, so the campaign gives the prize.
- Save it for the team: reuse it for daily rewards, comebacks and big match nights.
What Smartico Data Shows
We compared doodles with plain promo popups at the same brands, using 21.8 billion popup views on Smartico from 2023 to 2026.
more players act on a doodle than on the same brand's plain promo popups in the same months
of doodle views were followed by an action, against 31% for plain promo popups
more actions than the brand's own plain promo popups in the six months before its first doodle
Observational data from a sample of brands that use doodles, not an A/B test. Design and timing matter. Full method, charts and limits: the study.
A Small Game That Ends on a Prize
A doodle is a popup with a short game inside: spin a wheel, scratch a ticket, pick a chest, find the stars and many more. The game always ends on the prize, so every player who finishes wins. The prize itself comes from your journey, not from the game.
- How it works: when the player wins and taps the prize button, the popup sends the win link
dp:doodle_win. That click is a branch in the journey, where you give points, a bonus or anything else. - A quick, playful reason to come back: use doodles for daily rewards, reactivation or big event days.
- For real odds, prize pools and limits, use Smartico mini-games with a custom game design instead.
More Than 40 Ready Games
The gallery in Vibe Studio groups the doodles by type. Each game already has the prize button and Try again for a lost round, so you only change how it looks and what it says.
Luck & reveal
12 gamesPick a chest, spin the wheel, slot spin, peg drop, scratch & match, daily doors and more.
Arcade
12 gamesCatch the treats, snake, brick breaker, bubble shooter, flap & fly, run and collect and more.
Puzzles & brain
10 gamesFind the pairs, match 3, picture puzzle, word search, sliding puzzle, find the items and more.
Quizzes & polls
8 gamesQuick quiz, quiz board, which player are you?, score predictor, swipe poll, this or that and more.
Sport & skill
5 gamesTake the penalty, basketball shot, stack blocks, tower builder and stick bridge.
Try Three Doodles Live
Every button below sends an action to Smartico, the way a button on your site would. A real campaign answers with a doodle designed in Vibe Studio. Win and claim the prize to get demo points with no real value.
- Button clickedA client action goes to Smartico
- Doodle shownA short game in a popup
- Win checkedThe prize button sends dp:doodle_win
- Points givenThe journey adds the demo points
Spin the wheel
Doodle · 20 demo points
A casino wheel that always stops on the prize. Claim it for 20 demo points.
Scratch ticket
Doodle · 15 demo points
Scratch the foil to find three gold stars. Claim the prize for 15 demo points.
Find three stars
Doodle · 10 demo points
Flip cards on a felt table until three stars show. Claim the prize for 10 demo points.
On your site, the same actions can come from any button, page or event. The doodles in this demo are in English.
