ИИ модели
ИИ модели на Smartico: прогнозирайте, сегментирайте и персонализирайте за всеки играч
Осем ИИ модела, вградени в Smartico, за CRM на казина и спортни залози. Те прогнозират отлива и бъдещите VIP играчи, подреждат играчите по стойност и избират правилната оферта и правилния момент за изпращането ѝ. Всеки отговор попада в профила на играча, готов за вашите сегменти, journeys, мисии и турнири.
Lucas Silva
Отлив и LTVНисък риск · €640
Ранен VIPStrong
Value ScoreHigh
RFMPromising
Любими и сумиBook of Dead · €2
Право на бонусEligible
ГеймификацияСледва: Турнири
Най-добро време19:00
Доверие от 1000+ бранда:
ИИ, който работи във вашето CRM
Моделите са част от Smartico, а не отделен инструмент. Те четат депозитите, залозите и активността, които платформата ви вече изпраща, и записват отговорите си обратно в профила на всеки играч. Екипът ви ги използва като всяко друго условие, без проект за данни и без експорти.
Използва данни, които вече изпращате
Депозити, тегления, казино и спортни залози, влизания и бонуси от стандартната ви интеграция. Без отделен проект за данни.
Измерено спрямо вашите собствени играчи
Сегментите, нивата на стойност и VIP категориите се измерват спрямо вашите собствени играчи, а не спрямо обща средна стойност за индустрията.
Съвет, а не автопилот
Моделите предлагат, вашите кампании решават. Правилата на кампаниите ви, бюджетите и мерките за отговорна игра винаги са на първо място.
Как моделите работят заедно
Всеки модел отговаря на един въпрос. Заедно те направляват целия journey на играча. Ето първите два месеца на един играч – Lucas:
- 1Ден 0Бъдещ VIP, забелязан раноРанно откриване на VIP отбелязва първия депозит като заслужаващ внимание. Два дни по-късно категорията е Strong и VIP мениджърът се обажда още същия ден.
- 2Ден 3Мисия, създадена за този играчЛюбими игри намира Book of Dead, а Препоръчани суми предлага залог от €2. И двете влизат в персонална мисия.
- 3Ден 10Турнир вместо бонусПраво на бонус показва, че още един бонус няма да се изплати за този играч. Вместо това journey изпраща покана за турнир.
- 4Ден 30Следващата функция за изпробванеRFM поставя играча в Potential Loyalist, а Value Score – в High. Проникване на геймификацията избира Турнирите като следващата функция за популяризиране.
- 5Всяко съобщениеИзпратено в точния часНай-добро време изпраща всеки имейл, SMS и push в часа, в който този играч обикновено играе, например 19:00.
- 6Ден 60Задържан, преди да си тръгнеПрогноза за отлив премества играча в риск High. Още същия ден стартира journey за задържане с оферта, чийто размер зависи от прогнозирания LTV.
Отговори на моделите, които можете да използвате навсякъде
Всеки модел записва отговора си в профила на играча, а повечето изпращат и събитие, когато отговорът се промени. Екипът ви ги използва като всяко друго условие в Smartico.
- Journeys, които стартират при промяна: когато играч влезе в ранг на отлив Critical, премине в At Risk в RFM или бъде отбелязан като ранен VIP.
- Таргетиране: показвайте мисии, турнири, мини игри и оферти само на играчите, към които сочи даден модел.
- Персонални мисии: играта и целевата сума идват от собствената история на всеки играч.
- Изпращане навреме: имейл, SMS, push и месинджъри се изпращат в най-добрия час за всеки играч.
- Отчети: вижте колко играчи има във всеки ранг, сегмент и ниво, седмица по седмица.
Вашите данни
Депозити
Тегления
Казино залози
Спортни залози
Влизания
Бонуси
AI модели
Отлив и LTV
Ранен VIP
Value Score
RFM
Любими и суми
Право на бонус
Геймификация
Най-добро време
Вашите кампании
Journeys
Сегменти
Мисии
Турнири
Изпращане в най-добрия час
Отчети
1
2
3
Отвъд технологиите:
Носим експертиза и партньорство
Със Smartico не получавате просто софтуер за геймификация – получавате партньор, който е заинтересован от вашия растеж. Работим заедно с вас, за да изградим CRM експертиза във вашия екип, насочваме стратегията и даваме практични насоки през цялото ни партньорство. Това е най-пълната система за геймификация и CRM маркетинг, пригодена за вашия iGaming бизнес.
1. Персонализирано въвеждане и обучение
Нашият екип осигурява гладка, персонализирана настройка от първия ден, с обучение, което ви подкрепя на всяка стъпка
2. Специални Customer Success мениджъри
Истински партньор в растежа ви, който ви помага да отключите пълния потенциал на Smartico през цялото ни партньорство.
3. Надеждна експертна поддръжка
Експертната ни помощ е на едно съобщение разстояние, за да имате изводите и решенията, нужни ви, за да продължите напред.
Какво казват клиентите
Blue Ocean Gaming
Our experience working with Smartico has been very positive. Their CRM and gamification tools are a great addition to our platform, giving operators more ways to engage their players and create personalized experiences. Their team is always responsive, easy to work with, and open to collaboration, which makes the partnership especially valuable to us.
Digitain
Working with Smartico this year has been a great experience. Their team is always quick to respond and genuinely invested in helping us grow. What I especially like is the flexibility of the campaign flow and how intuitively it aligns with the user journey. The CSV import feature for marking users has been extremely useful, and the Dynamic Bonus feature, where you can apply your own formulas, gives us even more control and room to experiment. Smartico has been a reliable, supportive partner, and we value the relationship we've built with them.
Roll Casino
When we started working with Smartico, we were basically starting from ground zero: blank canvas, big ambitions, and a steep learning curve. The Smartico team rolled up their sleeves, joined every setup call, and guided us through building a CRM operation we can now brag about. Whether it was debugging email campaigns, brainstorming smarter journeys, or helping shape our roadmap, they were always there, quick, clear, and truly invested in our success. Smartico provided a partnership with the kind of support that makes even complicated configurations feel manageable.
Lucky Bet
We’ve been working with Smartico for almost a year now and have seen a noticeable increase in all our key KPIs. Combining our CRM strategy with Smartico’s gamification tools gave a real boost to monthly active users, retention and customer loyalty. We’ve used two CRM platforms in the past, but none delivered the KPI and revenue growth we achieved after launching our gamified loyalty program and automated campaigns with Smartico. They keep rolling out useful new features, and their support team is always quick and helpful. Smartico has genuinely moved our results forward.
Cazino
We’ve been working with Smartico for our CRM and gamification needs, and the experience has been excellent. The platform is intuitive, reliable, and has helped us elevate both engagement and player lifecycle management. What truly stands out is the support team - always responsive, proactive, and willing to go the extra mile to help us optimize and get the most out of the tool. Their partnership-driven approach makes collaboration easy and effective. We’re very happy with the service and look forward to continuing to grow together.
Cactus
Smartico plays a strategic role in our operations, serving as an essential platform for user engagement, retention, and acquisition initiatives. Its large-scale, real-time data processing capabilities enable the execution of highly targeted and efficient campaigns. It also stands out for its robust gamification capabilities and structured management of automated events and journeys, contributing to process optimization and the continuous evolution of the user experience.
CBData
COO CBData
We recently integrated the CRM solution from Smartico, and the experience exceeded our expectations. The communication throughout the process was excellent, with their team providing prompt and clear responses to all our questions. The documentation was easy to understand and well-structured, making the implementation seamless for our team. Based on this positive experience, we see Smartico as a strategic partner who will play a strategic role in the future success of our online casino platform. We highly recommend their services to other companies looking for a reliable and efficient CRM solution.
Casino.ua
CEO
Partnering with Smartico has been a strong step forward for Casino.ua. Their CRM automation and gamification tools have significantly enhanced our platform, helping us better engage and retain our audience. The integration process was fast and smooth, supported by their responsive team and clear documentation, which made implementation straightforward. The flexibility of Smartico’s tools allows us to customize features to fit our platform’s needs, while their diverse solutions — like the bonus engine and gamification modules - help us deliver a richer gaming experience. We’ve already seen improved player retention and satisfaction. Smartico has been a reliable partner, and their tools are a valuable asset for anyone looking to elevate their igaming platform.
Nine Casino
Head of Casino
As Head of Casino I am, always looking for ways to enhance the player experience and create long-lasting relationships with our customers. the Smartico CRM and gamification tool has not only simplified the marketing and retention efforts for my teams, but has also given them the tools we need to build a more engaged, loyal player base. Our team and I couldn’t be happier with the results, and this is only the beginning. With this innovative platform at our side, we’re excited to continue driving player satisfaction and taking our casino to new heights.
4RABET
Head of CRM
Smartico elevates our engagement strategies to reach new heights with a platform that is both technically advanced and flexible. Their ability to respond to our needs with speed and accuracy is unmatched. And their account managers? Absolute rockstars - always ready to help, invested in our success, and going above and beyond to support us. We didn’t just find a tool, we found a true partner.
E-Play24
CRM Manager
We have been working with Smartico for a year and a half now and in these 18 months we have learned to clearly see the incredible potential of this tool, which has allowed us to create projects of which we are very proud. Thanks also to the Smartico guys, who patiently and professionally showed us how to use the many features that this extraordinarily flexible software offers. Professionals like Nadiia - so available, clear and prepared - are rare gems in the world of business. A huge thank you from the E-Play 24 CRM team.
Growe
Head of Engagement
To meet the needs of our customers, a gamification platform must adhere to very high standards, and Smartico lives up to them perfectly. Quick integration, a variety of mechanics, a robust CRM component, flexibility, fair pricing, and dedicated assistance from platform specialists are the first things that come to mind when describing this platform.
Wow360
Head of CRM
Smartico is a game-changer for us. Its playful, intuitive design is both fun and functional, offering a wide range of options to improve player retention. Even small brands can easily adopt it and see great results and we’ve noticed a significant boost since using it. The customer support is exceptional: flexible, proactive, and willing to adapt to our needs. Highly recommend it to any business looking to enhance their player strategies and drive results.
Goldenpalace.be
CRM Manager
I have had the pleasure of working with Smartico, and I can confidently say they are an amazing partner. Highly Efficient Backoffice: The Smartico platform’s backoffice is seamless and robust, making it easy to manage and operate the product. Incredible Team: The Smartico team is fantastic! They are always accessible and dedicated to supporting you. (Thanks, Zoya and Gabor!) Support from Start to Finish: From the beginning of the project to daily operations, the Smartico team has been there every step of the way, offering valuable guidance. Fast and Effective Communication: Communication with Smartico is always quick and efficient. Simply Amazing: Working with Smartico is a fantastic experience. Their professionalism and friendly approach make them stand out. MAGNIFIQUE!
Playamo
CRM Manager
We’ve been using Smartico for a while now and are pleased with the results it brings. The platform is user-friendly, and its intuitive interface makes navigating and implementing changes a breeze. The gamification tools are flexible and easy to customize, allowing us to tailor them to our specific needs. Most importantly, we’ve seen tangible engagement from users since integrating Smartico, which validates the value of the service. In terms of communication, we’ve had a great experience with the team. They are responsive, open to feedback, and quick to address any issues or questions we’ve raised. Overall, it’s been a productive collaboration, and we appreciate their support.
Wiztech
CEO
Partnering with Smartico has been a game-changer for our business. Their innovative solutions and deep understanding of gamification and customer engagement have allowed us to elevate our platform and create truly immersive experiences for our users. The Smartico team is not only highly skilled but also incredibly responsive, making collaboration seamless and efficient. Whether it’s optimizing loyalty programs or implementing advanced marketing tools, Smartico consistently delivers results that exceed expectations. I highly recommend them to anyone looking to take their operations to the next level.
ProgressPlay
CEO
We have been working with Smartico for about 7 months now, after switching from another CRM platform. We have more than 200 whitelabel brands both Casino and Sportsbetting covered by the same set of campaigns, but each brand will have its own style, different currencies and languages. The Gamification has helped us increase the LTV, with players self-serving themselves with bonuses from the shop, and by using control group we see the increase of all KPI's. from the start of the integration and till now what ever Smartico promised they delivered. We recommend Smartico to any platform provider and operator.
White Hat Gaming
Head of Product Marketing
Smartico’s gamification and real-time CRM solutions are seamlessly integrated into our platform so operators can offer personalized engagement campaigns and enhanced player experiences. The combination of White Hat Gaming and Smartico ensures that these engagement tools not only boost player satisfaction but also contribute to increased retention and lifetime value.
AtlasLive
Chief Operations Officer
Our collaboration with Smartico shows our dedication to providing operators with the most personalized, effective, and high-quality solutions to boost their iGaming business expansion. We want to give our clients top-notch value by offering an adaptable, automated iGaming platform. This platform lets them tailor content and services from numerous leading suppliers to superpower their business and keep their brand unique. Bringing Smartico into the mix is another move toward expanding our range of innovative and top-quality services.
Betstarters
CRM Manager
Smartico's gamification and CRM offerings have significantly enhanced our customers' engagement and retention at BetStarters with our real-time data integration, and we look forward to our continued collaboration.
От Smartico Labs
Проучвания върху собствените данни на платформата Smartico.
Въпроси и отговори
Какви ИИ модели включва Smartico?
От какви данни се нуждаят моделите?
Колко често се обновяват моделите?
Как използваме резултатите от моделите в кампании?
Действат ли моделите сами?
Еднакви ли са оценките за всеки оператор?
Защо даден играч няма оценка?
Как да включим моделите?
